One of the perks of having such smart and savvy readers is being able to turn to you guys for advice! I did just that a few weeks ago, because I had started thinking about name brand products versus their generic or store brand equivalents. Usually I buy name brands for certain products and generic brands for others, and I don’t usually have a solid reason why that is. I wondered if there were any great generic or store brand products that I was missing out on, and I knew exactly what I needed to do next!
I turned to my Facebook followers for advice, and asked which generic products they prefer over their name brand equivalents. I received nearly 70 thoughtful responses that were packed with great recommendations! (A big THANK YOU to those of you who responded—I appreciate your input more than you know!) I sifted through all of the comments, turned it into an organized list, and I’m excited to share it with all of you today!
So without further ado, here are some of the best generic products you can buy according to readers like you! You’ll find the brands and products listed under the name of the store where they’re sold. This list really helped me to reevaluate my own shopping habits, and I hope it will do the same for you!
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17 Of The Best Store Brand Products, According To You!
1. up & up Advanced Therapy Lotion
This thick and creamy lotion helps to soften and moisturize even the driest of skin. Reader Joy says it’s “better than Eucerin,” which was all I needed to hear! Eucerin has always been my go-to when I’ve had really dry skin. But the up & up product is less than half the cost of a smaller bottle of Eucerin, so that’s a big motivator to make the switch!
2. Market Pantry Butter
Market Pantry is another of Target’s many store brands. I’ve heard several good things about Market Pantry butter, both in terms of quality and price!
3. Kirkland Signature Toilet Paper
You didn’t think I’d write a post about generic brands without mentioning Kirkland, did you? Many Costco members (including myself!) swear by the products from Costco’s store brand Kirkland Signature. The most frequently mentioned product however, ended up being toilet paper! Reader Michele says, “I think the best toilet paper out there is Kirkland’s, for the quality and the price!”
4. Kirkland Signature Batteries
People say these batteries work just as well as the name brand ones. Plus, they’re quite a bit cheaper than the name brands, so you can save yourself a considerable amount by buying a big pack that will last for months!
5. Kirkland Signature Pet Food
Kirkland Signature pet foods come in a couple of different varieties, but many people rave about the Nature’s Domain line in particular. These are high-quality grain-free pet foods that you’d likely pay an arm and a leg for at any other store. There’s even an organic option available, if that’s your thing.
6. Simple Truth Canned Goods
If you shop at Kroger stores including Smith’s, King Soopers, Fry’s, etc., then you may be familiar with the store brand Simple Truth. This brand aims to offer organic, “free from,” and natural foods at an affordable cost. In particular, Simple Truth canned goods are a popular choice due to price and overall quality. They also appear to contain less sodium than some of the name brand canned goods, which is another plus.
7. Great Value Coffee Single Serve Cups
Walmart’s store brand Great Value offers items like single serve coffee pods at a reasonable price. Reader Holly likes the French Roast and Colombian varieties in particular. She says they are “…the only ones I’ve found that are strong enough for me. I think they’re better than Starbucks!”
8. Great Value Pie Crusts
These pie crusts are inexpensive, but they have a good texture and a neutral flavor. If you’re making a labor-intensive pie filling, using a pie crust like this is an easy way to save yourself some time effort!
9. Great Value Ketchup
Readers like this ketchup for its smooth texture. They also like that it has a bit of a vinegar-y bite to it with a sweet finish.
10. Great Value Sunscreen
All sunscreen is held to the same FDA standards, so a store brand like Great Value will work just as well as the name brand stuff. And sunscreen can be quite expensive, so it’s a great way to save!
11. Berryhill Chocolate Hazelnut Spread
Reader Sandy actually prefers Aldi’s version of Nutella to the name brand stuff. She says it’s “…more chocolate-y and has a better mouthfeel.”
12. Meat Counter Products
Reader Keriann thinks that the quality of the products from Aldi’s meat counter is worth the slightly higher price tag. She claims that “…Aldi meat is by far better than almost anywhere I’ve been to.”
13. …And Everything Else!
Reader Stacey is a big fan of almost all of Aldi’s store brand products. She says, “I use their brand of taco seasoning and love it more than any of the brand names. The cheeses are delicious and so are the sandwich meats. The veggies and fruits are the best too.”
14. Trader Joe’s Canned Tuna
Reader Diane prefers the texture of Trader Joe’s store brand canned tuna. She says, “There’s actually meat in there, not mush.”
15. 365 Organic Whole Wheat Bread
Whole wheat bread can be really hit or miss, but people seem to like Whole Foods’ store brand bread. They say it’s hearty and taste really good when toasted!
Non-Store Specific Items
16. Malt-O-Meal Cereals
You can find Malt-O-Meal breakfast cereals at most grocery stores, and they’re reliably cheaper than the name brands. Everyone has their own favorite variety, and many people prefer the Malt-O-Meal versions to their name brand counterparts. (The “Marshmallow Mateys vs. Lucky Charms” debate is always a lively one!)
Generic medications cost less simply because the brand doesn’t put money toward fancy packaging or advertising. Whether you’re buying store brand over-the-counter pain relievers or a generic prescribed medication, you can save a lot of money over the name brand offerings.